Privacy Policy
Last updated: October 15, 2026
1. Information We Collect
We collect information that you provide directly to us, including:
- Name and contact information
- Phone number and email address
- Payment information
- KYC verification data
- Ads and messages you post
When you use our services, we also collect some technical data automatically:
- IP address and the approximate country derived from it (looked up in a local database, not sent to third parties)
- Browser and device characteristics during sign-up and login, to detect automated sign-ups and fraud
- Technical log data such as the time of access, to keep the service secure
- If you receive our newsletter: whether it was opened and which links were clicked, with IP address and browser details, to measure our campaigns
If you follow sellers, we store whom you follow and whether you want to be notified about their new ads. Nobody but you sees this list; sellers only see how many followers they have. You can unfollow at any time; when you delete your account, all of it is removed.
2. Identity verification
To post ads and to use contact rules such as «verified people only», you verify your identity once with our service provider Didit: you photograph an ID card, passport or Swiss residence permit and take a short selfie video. Didit checks whether the document is genuine, whether you match the photo on the document and whether a real person is present. For this comparison biometric data of your face is processed; it is used for nothing else.
swissmax receives the result. The photos of your document and your selfie are not stored by swissmax. To prevent one person from holding several accounts, we also store a coded fingerprint (keyed hash) of the document and of your identity details. Other users only see that you are verified.
A verification is valid for 24 months. swissmax and Didit keep the verification data as long as your account exists. When you delete your account, we delete it and instruct Didit to delete it as well. If an account is blocked for abuse, we keep only the coded fingerprint, to prevent the same person from opening new accounts.
3. How We Use Your Information
We use the information we collect to:
- Provide and maintain our services
- Process your transactions
- Send you notifications and updates
- Prevent fraud and abuse
- Comply with legal obligations
4. Data Sharing
We do not sell your personal data. We may share data with:
- Hosting: Hetzner Online GmbH
- Email delivery: Amazon Web Services (Amazon SES)
- Service providers: Didit (identity verification) and BulkGate (SMS codes)
- The push service of your browser (for example Google, Mozilla or Apple), only if you turn on push notifications; a notification contains the start of the message
- OpenAI (automatic abuse check of ad texts, if enabled)
- Map tiles: swisstopo (our server loads them, your IP address is not passed on)
- Google or Apple, if you choose to sign in with them
- Law enforcement when required by law
5. Data Security
We implement appropriate security measures to protect your personal information. Data is transmitted encrypted (HTTPS).
6. Your Rights
Under Swiss data protection law, you have the right to:
- Access your personal data
- Correct inaccurate data
- Request deletion of your data
- Object to processing of your data
- Export your data
7. Cookies
We use only the cookies the site needs to work. Optional campaign statistics only with your consent. You can also control cookies through your browser settings.
We do not use any web analytics or tracking services. Your visit is not passed on to third parties for statistics or advertising. Cookie Policy
8. Contact
For privacy-related questions, please contact us.